Privacy Policy

1. Our Privacy Commitment

Welcome to Vmcapparelllc. We, a brand of Vmc Apparel LLC (“we,” “us,” or “our”), value your trust and are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard the personal information you share with us when you use our website, vmcapparelllc.com (the “Site”).

2. The Data We Collect & Why

We collect information to provide you with our products and to improve your shopping experience.

• To Process Your Order: We collect necessary personal information when you make a purchase, including your name, email address, phone number, and shipping/billing addresses. This allows us to fulfill your order and communicate with you about it.

• To Improve Your Experience: We automatically collect non-personal data, such as your device type, IP address, and browsing activity, using cookies. This helps us understand how customers use our Site so we can improve its design and functionality.

• For Communication: We collect the information you provide when you contact our customer service team.

3. Use of Cookies and Tracking Technology

Our Site uses “cookies” to enhance functionality and analyze traffic. Cookies are small data files stored on your device. We use them for essential site functions, to understand performance, and, with our partners, for digital advertising. The use of advertising cookies may be considered “sharing” under the California Consumer Privacy Act (CCPA).

4. Data Sharing: Our Trusted Partners

We do not sell your personal information for money. We only share it with essential partners who help us provide our service to you:

• Payment Processors: Your payment information is processed directly and securely by our partners, like Stripe and PayPal. We do not store your full credit card details.

• Shipping Carriers: We share your name and address with carriers like FedEx, UPS, and USPS to deliver your gear.

• Marketing & Analytics Platforms: We share anonymized data with platforms like Google Analytics to improve our services and with ad networks to show you relevant content.

5. Your California Privacy Rights (CCPA)

As a California-based company, we fully comply with the California Consumer Privacy Act (CCPA). California residents have the following rights regarding their personal information:

• The Right to Know: You can request details about the personal information we collect about you.

• The Right to Delete: You can request the deletion of your personal information.

• The Right to Opt-Out of Sale/Sharing: You have the right to direct us not to “sell” or “share” your data for targeted advertising purposes. You can exercise this right on our Do Not Sell My Information.

• The Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

To make a request, please use the contact information provided below.

6. Data Security & Retention

We implement reasonable security measures, such as SSL encryption, to protect your information. We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for any legal or accounting requirements.

7. Our Policy Regarding Children

Our products are intended for adults. We do not knowingly collect personal information from children under the age of 13. If you believe we have done so, please contact us immediately.

8. Updates to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top of this page will always reflect the latest version.

9. Contact Us

If you have any questions about this policy, we’re here to help.